LONDON 2nd February 2023 – Last week celebrities, MPs, Peers and animal welfare campaigners gathered in Parliament to support the end of the UK’s role in the fur trade. Just hours after the event British luxury retail chain Harvey Nichols pledged to remove fur from its store by the end of the year. Now a week later, Italian luxury brand Herno is the latest name to go fur free.  

Today, more than 1,500 brands worldwide have renounced fur and joined the international Fur Free Retailer program which brands can join and commit to cease their use and market of animal fur. 

Following the event last week, a new e-petition was launched calling for the UK to introduce a ban on the sale and import of fur in the UK – find out more here.  

A brand-new FOUR PAWS report ‘The Frightening Reality of the Fur Trade’ was also launched in Parliament not only addressing the UK’s role in what is left of the cruel fur trade, but the urgent need to stop importing and exporting cruelty for good.