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The catwalks are changing with the times, is fashion?


As we approach another London Fashion Week it’s likely it will look rather different due to COVID-19 restrictions and will be streaming to fashionistas around the globe. But this isn’t the only change happening to fashion. Increasingly over the last few years we have seen a move away from fur and exotic leathers to more animal-friendly fashion. London Fashion Week has banned fur, while the Melbourne Fashion Festival has put fur, angora and exotic skins on the no-no list. 

But it’s not just on the catwalks that things are changing. Over the last few years, numerous brands including Armani, Burberry, Gucci, Tommy Hilfiger, Stella McCartney, Versace and Vivienne Westwood, have rid their collections of fur, and Chanel and Victoria Beckham no longer craft bags and shoes in crocodile and snake skins. At the budget end, over 40 companies including Zara, H&M and Gap have ditched mohair.

But fur and exotic leathers aren’t the only ways in which animals are used for fashion. Your fluffiest jumper could be made of angora or cashmere which are made by the animals being sheared using sharp tools and hand plucked. All with no pain relief for the animal. No animal should suffer for fashion and you can show your support for this mantra by:

Animal Charity
Animal Charity

Find out more about Wear it Kind

Animal Charity

Hannah Baker

Head of Communications UK

Hannah heads up the Communications team for FOUR PAWS UK and handles all press and marketing enquiries as well as managing the social media accounts. Having worked in the animal welfare sector for nearly a decade she has worked tirelessly to raise awareness of what we can do to help our animal friends at home and further afield.

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