the cruelty behind fur

Perhaps one of the most well-known animal welfare issues is fur, which remains a sizable industry and is responsible for the horrific treatment of millions of animals. With major markets in China, Russia, Europa and USA, fur remains visible in many countries.

FOUR PAWS is fundamentally opposed to the killing of animals for their fur. The breeding of fur animals as well as trapping them in the wild to produce fashion or luxury items is cruel, unethical and unnecessary.


Every year over 100 million animals are subjected to horrendous cruelty, for no other reason than to provide fur to the fashion industry!


Fur or Fake

How do you tell the difference?


Will Europe become fur-free?

FOUR PAWS advocates a fur-free Europe


Fur Free Retailer

There's plenty of fur-free fashion – the Fur Free Retailer tells you where


The Truth About Fur

Even a fur trim is total cruelty to animals



Support our mission against the outrageous misleading of customers and complete disregard of animal welfare!

For a fur free future!